Beckham kept putting in the long hours, barely taking any time off after the birth of her daughter Harper.
“I was still in hospital,” she told the Financial Times. “I couldn’t feel my legs because of the bloody epidural, and I’m being asked to approve lookbook images. So I didn’t have a lot of time off. But it’s hard when you have your own business.”
In 2011, Beckham won Designer Brand of the Year at the British Fashion Awards. She won the same category three years later, and that year, opened her first bricks-and-mortar Victoria Beckham store in London. In 2016, she opened another store in Hong Kong. Her label was one of the 25 bestselling brands on online fashion retailer Net-a-Porter.
However, 10 years after its launch, Victoria Beckham was still in the red.
In an interview with the Financial Times in March last year, Beckham insisted her label wasn’t a “vanity…