“My Jeans Protest Violence”: #DenimDay2020 Reminds Survivors They Are Not to Blame

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(Denim Day)

Today, April 29 is Denim Day, a day where people around the globe are encouraged to wear denim to raise awareness of rape and sexual assault.

This year, Denim Day takes on a new meaning—since for many, the COVID-19 shelter-in-place ordinances mean being isolated in an unsafe environment. 

But while many domestic violence incidents go unreported, as conditions worsen for many during the lockdown, seeking help is on the rise: Google searches for the national domestic violence hotline have increased 83 percent in the last month in the U.S., according to SEMrush, a data analytics company.

The Origins of Denim Day

The campaign began after a 1999 ruling by the Italian Supreme Court where a rape conviction was overturned because the justices felt that, since the victim was wearing tight jeans, she must have helped the person who raped her remove her…

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